Theta Labs Partners with Entain Group to Launch NFT Video Platform

Theta Labs will partner with the Entain Group to launch an NFT video platform on partypoker.com.

The partypoker NFTs will highlight iconic moments throughout partypoker and partypoker LIVE history. Thus, the collaboration between the sports betting agency and Theta Labs will enable poker fans to own a piece of poker past.

Theta Labs Licenses its NFT Platform

However, Theta Labs collaboration with the Entain Group does not stop there. Theta Labs will develop NFTs across the group, using Theta’s NFT technologies.

As we know, Theta Labs is the creator of the Theta Network, a next-generation video and entertainment Blockchain. It is the leading Blockchain for media and entertainment.

The partypoker NFTs will be developed in association with Theta Labs, with the NFT platform featuring both direct sales for NFTs and a secondary marketplace for users to trade NFTs. The partypoker NFT platform will be built using the technology of ThetaDrop.

Mitch Liu, the CEO of Theta Labs, had this to say about the collaboration:

“For the first time, we are licensing our integrated white-label NFT platform to one of the world’s largest gaming groups and we couldn’t ask for better partners in partypoker and Entain Group. Integrated into the partypoker application, this enables an NFT user experience as exciting and seamless as possible to customers, powered by Theta Network, Theta edge nodes to support video NFTs and TFUEL for transactions.”

This collaboration is a first for Theta Labs to license their NFT platform. Showing that as the NFT industry evolves, extensive partnerships will begin to form. We are likely to see more initiatives like this one in the future, using blockchain technologies to shape industries.

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